PDF Graphic Communications in Architecture Download
- Author: William J. O'Connell
- Publisher: Stipes Pub Llc
- Category : Architectural drawing
- Languages : en
- Pages : 146
A studio handbook of techniques, explanations and examples of successful graphic design relevant to architects - this book covers a variety of scales of graphic design, everything from portfolio design and competition boards, to signage and building super-graphics - to address every stage of the reader's architectural career. Beautifully illustrated in full color, a global range of cases bring the principles to life.
The essential design companion-now in an up-to-date new edition For architects, drawing is more than a convenient way to communicate ideas; it is an integral part of the creative process that has a profound impact on thinking and problem-solving. In Graphic Thinking for Architects and Designers, Third Edition, Paul Laseau demonstrates that more versatile and facile sketching leads to more flexible, creative approaches to design challenges. To encourage this flexibility and stimulate graphic thinking, he introduces numerous graphic techniques that can be applied in a variety of situations. He also helps readers acquire a solid grasp of basic freehand drawing, representational drawing construction, graphic note-taking, and diagramming. Important features of this new edition include: * Easy-to-understand discussions supported by freehand illustrations * A new format with superior representation of techniques and concepts * Dozens of new and updated illustrations * Extensive coverage of new technologies related to the graphic thinking process For architects and students who want to maximize their creativity, Graphic Thinking for Architects and Designers is a valuable tool in the pursuit of architectural solutions to contemporary design problems.
The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory.The volumehas a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis.The chapters are all written by quality theorists and researchers, with a view thattheresearchshould be accessible to non-specialists in their own field while at the same time maintaining a high quality of work.The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.
The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.
This title was first published in 2002: Since antiquity through to the present, architecture and the pictorial arts (paintings, photography, graphic arts) have not been rigidly separated but interrelated - the one informing the other, and establishing patterns of creation and reception. In the Classical tradition the education of the architect and artist has always stressed this relationship between the arts, although modern scholarship has too often treated them as separate disciplines. These volumes explore the history of this exchange between the arts as it emerged from classical theory into artistic and architectural practice. Issues of visual representation, perspective, allegory, site specificity, ornamentation, popular culture, memorials, urban and utopian planning, and the role of treatises, manifestos, and other theoretical writings are addressed, as well as the critical reaction to these products and practices. This title represents a variety of methods, approaches, and diatectical interpretations - cases where architecture informs the themes and physical space of pictures, or pictorial concerns inform the design and construction of the built environment. The exchanges between architecture and pictures explored by these authors are found to be in all cases ideologically potent, and therefore significantly expressive of their respective social, political, and intellectual histories.
'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.